Jakarta, September 2024 – VIVA Apotek once again made waves in the healthcare retail industry by collaborating with renowned musician and celebrity Anang Hermansyah in its latest promotional campaign on Instagram. Through an Instagram post featuring Anang, VIVA Apotek introduced a special promotional program called PESTA (Promosi Ekstra Tiap Agustus / Extra Promotions Every August).
The PESTA program ran from August 1 to September 30, 2024, where customers who purchased sponsor products with a minimum transaction of IDR 79,000 had the opportunity to receive an exclusive prize in the form of mini baby gold. This minimum purchase amount symbolizes Indonesia’s 79th Independence Day in 2024.
In Anang Hermansyah’s Instagram post, he is seen spending time at Mal Taman Anggrek before suddenly becoming intrigued by a large “PESTA” banner in front of VIVA Apotek. Curious, he enters the store, where he is warmly welcomed by a pharmacist who explains the details of the ongoing promotion.
“That’s right, Mas Anang! With every purchase of sponsor products worth at least IDR 79,000, customers can get gold!” said the pharmacist enthusiastically.
Responding to the explanation, Anang did not hesitate to shop for various family healthcare needs, such as eucalyptus oil and iron supplements. “VIVA Apotek is very complete—everything my family needs is here, and the prices are also affordable,” said Anang.
After completing his purchases, Anang proudly showed the mini baby gold he received and invited his followers to shop at VIVA Apotek. “For those of you who also want to get gold, it’s very easy! Just spend a minimum of IDR 79,000, and you can take home gold right away,” he said enthusiastically.
This collaboration with a well-known celebrity like Anang Hermansyah is expected to expand VIVA Apotek’s reach and provide a shopping experience that is not only engaging but also rewarding for loyal customers.
“With a minimum purchase of IDR 79,000 on VIVA Apotek sponsor products, customers can directly receive baby gold. This program is available in hundreds of VIVA Apotek stores across Bandung, Greater Jakarta, Central Java, East Java, Yogyakarta, Bali, and Medan,” said Ni Ketut Sukartiwi, Director of VIVA Apotek.
“The collaboration with a prominent celebrity like Anang Hermansyah is expected to increase public awareness and understanding of VIVA Apotek, while also delivering a shopping experience that is both exciting and beneficial for our loyal customers,” she added.
To further enhance the excitement of this program, VIVA Apotek also organized various promotional activities such as giveaways and winner announcements through its official social media channels, including Instagram (@VIVAApotekOfficial). Additional winner announcements can also be accessed through this official account.
About VIVA Apotek
VIVA Apotek is a pharmacy network that provides a wide range of healthcare products, medicines, and high-quality healthcare services. VIVA Apotek operates more than 100 outlets across North Sumatra, Java, and Bali. With a strong commitment to delivering the best service, VIVA Apotek consistently prioritizes customer comfort and satisfaction.
